June, 1997

As goods and services become more knowledge-based and companies increase their spending on information services, should the Chief Financial Officer become involved in managing intellectual as well as physical and financial assets? Will we ever reach the point where a company's idea inventory is audited like the physical contents of its warehouses and offices? Will a "treasury" function develop to conserve and deploy the firm's intellectual capital? Will a "controller" function evolve to make sure that intellectual assets are "invested" wisely? This article looks at some fascinating examples of companies that are moving in this direction.

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